Kim Kardashian’s Brand Unveils Underwear with Faux Hair
Provocative?
Kim Kardashian has once again surprised the fashion world with an unexpected creative move. This time, the star and businesswoman chose a particularly provocative way to spotlight the latest drop from her brand, Skims. The celebrity launched a new lingerie collection titled The Ultimate Bush, featuring micro-thongs adorned with faux hair.
The brand describes the new line as «the boldest product in Skims history,» suggesting it’s more than just lingerie — it’s a form of self-expression.
By blending irony, confidence, and modern aesthetics, Kim Kardashian seems to be challenging traditional notions of femininity and beauty standards.
The collection includes twelve variations of micro-thongs — ranging from auburn to ash-blonde shades, and with different hair textures: straight or curly. Each piece is crafted to seamlessly complement a wide range of skin tones. The price per pair is $32.
To accompany the launch, Skims released a parody commercial styled after 1970s American TV shows. In the video, actors humorously model the new product while a voice-over enthusiastically declares:
«With our daring Faux Hair panties, your carpet can be any color you desire!»
Photo: Instagram @kimkardashian, @skims
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