Victoria Swarovski has unveiled a new dirndl collection created in collaboration with German traditional fashion label Krüger Dirndl. The television presenter and singer shared a first look at the collaboration on Instagram.

The new line brings together traditional aesthetics and contemporary elegance. Scottish-inspired heritage patterns are paired with high-quality fabrics and refined feminine details. The collection features dirndls in a variety of silhouettes, accompanied by matching blouses that complete each look.

 

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Публикация от Victoria Swarovski (@victoriaswarovski)

«Finally, I can share my new dirndl collection with Krüger Dirndl with you», Swarovski wrote as she unveiled the collaboration.

To celebrate the launch, Victoria Swarovski and Krüger Dirndl have also announced a giveaway. The winner will receive a limited-edition set from the new collection, consisting of a dirndl and a matching blouse. Entries are open until August 16, with the winner set to be announced on August 17.

Photo: Instagram @victoriaswarovski

The Eurovision Song Contest 2026 reached its glamorous climax on Saturday evening, with Victoria Swarovski emerging as one of the defining faces of the entire show week. Together with her co-host Michael Ostrowski, she guided audiences through one of the world’s biggest live entertainment events with confidence, professionalism, and great humour.

Already during the two semi-final shows, the hosting duo impressed with their outstanding chemistry and palpable sense of fun. In particular, the elaborately produced interval acts highlighted the self-irony and sharp instinct for modern entertainment shared by Victoria Swarovski and Michael Ostrowski. Through musical performances, humour, and choreographed show moments, both demonstrated that they possess far more than traditional presenting skills – showcasing impressive entertainer qualities, including singing and dancing performances of an exceptionally high standard.

“It is an absolute milestone for me to host the Eurovision Song Contest. It is a great honour to be part of the world’s biggest live music show. Despite the intense schedule, I enjoyed every single minute – the artists, the diversity, the performances, and the unique atmosphere on site. It was an incredible experience, and I’m very excited to see what comes next,” said Victoria Swarovski.

Particularly noteworthy was the fact that the Austrian-born presenter hosted the entire Eurovision Song Contest fluently in English, moving effortlessly within an international setting. Michael Ostrowski additionally took on the French-speaking parts of the show, perfectly complementing the duo. In a global live format watched by millions of viewers worldwide, this further underlined the international scope and professionalism of this year’s production.

Fashion-wise, Victoria Swarovski also made a striking statement throughout the grand final. For her three major finale looks, she chose international couture designers paired with exceptional high jewellery by Chopard, with the jewellery pieces carrying an approximate total value of 4.5 million euros.

For the opening, she appeared in a spectacular green couture gown by Valdrin Sahiti, paired with opal earrings and rings by Chopard, as well as shoes by René Caovilla.

For her second major appearance, Victoria Swarovski wore a modern lilac corset ensemble with matching skirt by Drenusha Xharra. The look was completed with Flower Power gemstone ear clips by Chopard.

For the evening’s grand finale, she ultimately appeared in a glamorous silver couture look, once again designed by Valdrin Sahiti, combined with Chopard earrings set with countless white diamonds. The various looks accompanied the emotional and visual dynamics of the evening, further emphasising the premium, international, and glamorous character of the show.

With her blend of professionalism, authenticity, humour, and international presence, Victoria Swarovski left a remarkable mark on the Eurovision Song Contest 2026 – setting a strong example as a modern European host of a global entertainment event.

Photo: Krissi van der Viven 

The second semi-final of the Eurovision Song Contest 2026 once again became a major international entertainment highlight on Thursday evening, with Victoria Swarovski at the centre of the show. Together with her co-host, Austrian actor Michael Ostrowski, she guided the live broadcast with confidence, charm and a strong sense of humour, further showcasing her versatility as an entertainer.

The opening already delivered strong entertainment value: with the humorous and self-ironic performance “Wasted Boat”, Victoria Swarovski and Michael Ostrowski created one of the most talked-about moments of the night. In the act, the duo reinterpreted the winning song by JJ in their own style, while the iconic boat from last year’s staging was playfully “damaged” in a tongue-in-cheek performance moment.

Fashion-wise, Victoria Swarovski once again set clear highlights, changing her outfit three times throughout the evening. After the “Wasted Boat” performance, she first appeared in a glamorous show look by Albina Dyla.

A particularly striking moment followed with her next quick change: in under 30 seconds, Swarovski switched directly backstage from an elegant show dress into a performance bodysuit by designer Katia Convents. She then joined Michael Ostrowski and a large dance ensemble on stage for the performance of “Excited”, once again surprising the audience with both singing and dancing.

After this high-energy moment, Victoria Swarovski appeared once more in a further look by Albina Dyla before confidently continuing to present the international live show in English. She once again demonstrated strong stage presence and international ease as a host.

Hosting the Eurovision Song Contest 2026 marks one of the most significant milestones in Victoria Swarovski’s career to date – particularly amid an intense period balancing ESC rehearsals in Vienna, live shows of Let’s Dance in Cologne, and the launch of her fashion collection ORIMEI by Victoria Swarovski.

“Hosting the Eurovision Song Contest is a true milestone and a once-in-a-lifetime opportunity for me. This show is so much more than entertainment – it brings people, cultures and music together in a very special way. That is exactly what makes Eurovision so unique for me.”

She further added:

“Music has always been a huge passion of mine. I once even considered taking part in the Eurovision Song Contest myself. So it feels incredibly special to now be part of this amazing show as a host – and to even perform musically on stage today. The fact that Eurovision has returned to Austria after JJ’s win makes this moment even more meaningful.”

With her international presence, versatility and professional performance, Victoria Swarovski once again makes a strong statement at the Eurovision Song Contest 2026 – modern, relatable and with a clear instinct for big entertainment moments.

Listen to “Opposites” by Victoria Swarovski and Michael Ostrowski featuring Go-Jo now on Spotify, Apple Music and all major streaming platforms.

Photo: ORF Credit: Krissi van der Viven 

The hosting duo of the Eurovision Song Contest 2026, Victoria Swarovski and Michael Ostrowski, have released the song «Opposites,» featuring Australian artist Go-Jo, better known as «The Milkshake Man,» and performed it live for the first time during the first semi-final of the Eurovision Song Contest 2026.

Victoria Swarovski in particular delivered a surprise, making a spontaneous musical comeback as a singer. The song, performed as an interval act during the first semi-final on stage, immediately received an overwhelmingly positive response from the audience and the wider Eurovision community. Due to this strong reaction, it was quickly decided to release «Opposites» across all major streaming platforms.

The track is rapidly becoming a true earworm, blending musical theatre elements with pop and rap sections. Lyrically, «Opposites» playfully addresses the long-standing confusion between Austria and Australia – a running joke at the Eurovision Song Contest 2026 since Australia first joined in 2015. From the very first listen, the hook sticks in your head and is hard to shake.

For Victoria Swarovski and everyone involved, recording the song was a highly enjoyable experience, which was also reflected in the live performance at the sold-out Wiener Stadthalle in front of a global television audience of millions.

Fittingly, the trio opted for a potential ESC super-smash: a cheeky, high-energy musical anthem with big staging, bold gestures, and, of course, a few key changes. «Opposites» is deliberately the opposite of predictable – a musical homage to the world’s biggest song competition, complete with all the bells and whistles.

Listen to «Opposites» by Victoria Swarovski and Michael Ostrowski featuring Go-Jo now on Spotify, Apple Music and all major streaming platforms.

Photo: ORF 

Preparations for Eurovision Song Contest 2026 in Vienna are gaining momentum, with organizers gradually revealing details of the upcoming show. Host Victoria Swarovski is already working on her stage wardrobe, preparing several striking looks for viewers.

Together with co-host Michael Ostrowski, she is refining the concept of the show, aiming to make it spectacular not only musically but also visually. The host’s style is expected to become an integral part of the event’s overall atmosphere.

Meanwhile, the first images of Swarovski wearing a luxurious gown have surfaced online, already sparking discussion among fans of the competition. Whether this look will be part of her official on-stage wardrobe has yet to be confirmed.

However, it is clear that Eurovision Song Contest 2026 promises to be not only a musical spectacle but also a fashion-forward show, where the hosts’ looks will play a key role.

Photo: ORF/Hans Leitner

Television host, singer, and now designer — Victoria Swarovski has unveiled her very own clothing label, ORIMEI Fashion.

«I created something that truly comes from my heart. As the name suggests, the main idea is to celebrate the authentic beauty of every woman.

I wanted to create a collection that can be worn again and again, styled and reimagined in new ways without ever losing its charm. Pieces that make you feel confident, comfortable, and completely yourself. Beautiful cuts, refined details, and timeless colours.

Launching my own fashion brand is a true dream come true, and I could not be more grateful or prouder of it,» Victoria shared on her Instagram page.

The debut collection includes jeans, dresses, suits, skirts, tops, and trousers. The pieces are available for purchase at aboutyou.de.

Photo: Instagram @victoriaswarovski

Victoria Swarovski – an Austrian singer, TV presenter, and member of the famous Swarovski jewelry family – created an authentic cosplay of Holly Golightly, the character played by Audrey Hepburn in the cult film «Breakfast at Tiffany’s». She recreated the iconic look that designer Hubert de Givenchy originally crafted specifically for the movie.

For her transformation, Victoria chose a long, sleeveless black sheath dress, a multi-layered faux pearl necklace, a small tiara in her high hairstyle, long black satin gloves above the elbow, and a delicate thin cigarette holder – today considered a symbol of 1960s Hollywood glamour and an essential accessory for cosplay or Audrey Hepburn-themed parties.

Victoria showcased this look on the dance show «Let’s Dance», of which she is the host. The styling was done by Krissi van der Viven and BELLA BECK.

«Which iconic figure would you like to transform into?» – Victoria asked her followers, inspiring bold and stylish experiments.

Photo: Instagram @victoriaswarovski

TV host and singer Victoria Swarovski is already enjoying the first warm rays of the spring sun — and doing so in impeccable style. The star shared a new photo on Instagram, showcasing an outfit that could easily serve as inspiration for a warm-season wardrobe.

In the photo, she poses in a trendy butter-yellow suit consisting of wide-leg palazzo trousers and a feminine peplum top. Victoria completed the elegant ensemble with a statement fringed bag and stylish sunglasses.

The light shade, relaxed silhouette, and expressive accessories come together to create the perfect spring look — understated yet undeniably striking. We are obsessed.

Photo: Instagram @i.amivana

Victoria Swarovski decided to experiment with her appearance and dyed her hair dark. The Austrian singer and model shared the results of her transformation on her social media.

For her beauty experiment, Victoria chose a lace gown with a long train, completing her seductive look with minimalistic jewelry. Make-up was done by Krissi van der Viven, and styling was by BELLA BECK.

«New season, new hair, same sparkle», she commented.

It really suits her, don’t you think?

As a reminder, the Austrian broadcaster ORF recently announced the hosts for the 70th anniversary of the Eurovision Song Contest 2026, which will take place in Vienna.
They are Victoria Swarovski and Michael Ostrowski.

Photo: Instagram @victoriaswarovski

Victoria Swarovski, heiress to the world-renowned Swarovski jewelry dynasty and an accomplished presenter, entrepreneur, and style icon will step into one of television’s most dazzling roles this May as co-host of the Eurovision Song Contest 2026 in Vienna, alongside Austrian actor Michael Ostrowski. With a global audience of around 170 million viewers, the Eurovision Song Contest is the world’s largest music entertainment show.

«There are no words to describe it. I’ve been lucky enough to experience so many incredible things, but the Eurovision Song Contest is by far the most spectacular. I’m very excited – who can say they’ve hosted a show in front of 170 million people? When the request came in, I had to look twice at first. But I knew immediately that I had to say yes and take on this challenge. The Eurovision Song Contest brings people together to celebrate life and music, and it’s this positivity that makes the show so extraordinary. I’m also incredibly excited to be co-hosting with Michael Ostrowski», Victoria Swarovski happily shared.

Born in Innsbruck, Austria, Victoria deliberately forged her own path early on, driven by ambition, authenticity, and an entrepreneurial spirit. Over the years, she has built a multifaceted international career spanning music, television, fashion, and business.

Her journey began in music. At just 16, Swarovski signed a record deal with Sony Music and released several singles. By 18, she had moved to Los Angeles, collaborating with Grammy-winning songwriter Diane Warren. She performed in major stadium shows, appeared as a support act for global stars such as David Guetta and Taio Cruz, and performed at the Winter Olympics in Sochi. She also recorded the German title track «There’s a Place for Us» for Disney’s blockbuster The Chronicles of Narnia: The Voyage of the Dawn Treader, whose U.S. version of the song was performed by Carrie Underwood.

Her defining breakthrough came in 2016 when she won Let’s Dance, Germany’s version of Strictly Come Dancing. Soon after, she made television history as the youngest-ever judge on Das Supertalent, Germany’s version of Got Talent. In 2018, Swarovski transitioned into hosting and became a permanent member of the Let’s Dance presenting team, one of the most successful TV franchises in the German-speaking world. Recent hosting highlights include The 100 Years of Disney Show, hosting the Glamour Women of the Year Awards (twice), and presenting the prestigious European entertainment award ceremony, the Bambi.

Beyond television, Swarovski has also established herself into a successful businesswoman. In 2020, she founded her own beauty brand, ORIMEI, representing modern elegance, confidence, and high-quality products that reflect her personal philosophy of beauty, well-being, and empowerment.

As a model, she has appeared on the covers of Forbes, Glamour, and ELLE, and collaborated with international brands including Mercedes-AMG, Calzedonia, and Braun both as an ambassador and creative partner in design and development. A proud Tyrolean, she has also created dirndl collections along with fashion and accessory lines, making fashion a key creative pillar alongside music.

Curiosity, openness and a thirst for new challenges characterise her personality. Swarovski entered rallying in 2025, and in early 2026 she has fulfilled a long-cherished dream by participating in the world’s toughest rally, the Dakar.

With her unique combination of media expertise, entrepreneurial drive, and international presence, Victoria Swarovski represents a new generation of public figures: versatile, ambitious, grounded and unmistakably herself.

Victoria Swarovski’s role as a presenter at Eurovision 2026 promises glamour, professionalism, and a touch of crystal brilliance on one of the world’s biggest stages.

Photo: orf.at, Olga Rubio Dalmau