A vibrant collaboration: Nike and LEGO unveil their first sneaker model

Price — $155

Nike and LEGO have revealed the result of their highly anticipated collaboration — the Nike Air Max Dn Tour Yellow sneakers. The model stands out with its bold yellow color, inspired by the iconic LEGO bricks, and features design elements that emphasize the uniqueness of the partnership.

The sneakers feature the LEGO label and branded logos from both companies embedded in the sole. The textured fabric mimics the surface of LEGO pieces, adding a dynamic and expressive touch to the footwear.

Special attention has been paid to the packaging: the shoebox includes custom inserts that allow it to double as a container for storing LEGO bricks — a stylish and functional design solution.

The official launch is scheduled for August 2025, alongside the release of a matching apparel collection and additional footwear models as part of the collaboration.

As a reminder, Nike and LEGO signed a multi-year partnership agreement in 2024, aiming to combine creativity and innovation to engage a new, younger audience for both brands.

Photo: Nike